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Every dollar spent at a local business is a greater return to the community, creating jobs and increasing spending. In the business world, this concept is known as the “multiplier effect.” Reno Public Radio’s news team profiles five small businesses changing the local economy and culture in Northern Nevada.

Turning A Knitting Hobby Into A Multi-Million-Dollar Business: An Interview With Laura Zander

Photo by Alexa Ard

Women-owned businesses in Nevada are growing faster in number and employment than other companies, according to a  2013 American Express studyJimmy Beans Wool started as a small yarn business in 2002 by knitting enthusiast Laura Zander. Last year, the company’s revenue exceeded $8 million.  Reno Public Radio’s Anh Gray talks with Zander.

Credit Photo by Alexa Ard

Credit Photo by Alexa Ard

Anh Gray is a former contributing editor at KUNR Public Radio.
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