The Debate Over The Sexualization Of Breast Cancer

Oct 29, 2015

Some women feel that breast cancer campaigns that incorporate humor or sexuality undermine the seriousness of the disease.

Are pink ribbon campaigns sexist? That’s the charge some critics are lobbing at mainstream breast cancer organizations. We’ve assembled three women on opposite sides of the debate: Heather Goulding, executive director of the Northern Nevada branch of the nonprofit Susan G. Komen Foundation; Beth Caldwell, co-founder of the metastatic breast cancer awareness group, MET-UP; and Dr. Kelly Shanahan, who runs the Emerald Bay Center for Women’s Health in South Lake Tahoe.